It is the wish of many parents that every step of the child goes smoothly and safely. But many novice parents don't know how to choose children's shoes, which is the most suitable for the baby's feet? Want to give your friend a good pair of shoes, but don't know where to start? After spending a lot of money, the child can't wear it, which makes parents very distressed. "If you don't find the right shoes, it is likely to affect the child's foot development and growth!"
Chen Hongrui said earnestly. The "Bobu Children's Shoes" he founded is a well-known online shopping platform in China. There are Special Database currently 7 brick-and-mortar stores, and the shoes sold each year can be stacked up to 50 101. And the starting point of all these achievements is not needs to be tried on, and novice parents also need a lot of consultation. Pure online shopping cannot provide these services, resulting in a high exchange rate."
Therefore, Chen Hongrui decided to open a physical store. , with the online platform, two-pronged approach to solve the fundamental problem. Online platform and physical store complete brand value At present, there are 7 stores of Bobu Children's Shoes in Taiwan. Chen Hongrui's location selection strategy is to determine the order of exhibition stores and strengthen in-depth community operations based on the order density of the delivery area on the online platform.